Television Interview Tips

• Take the time to look in the mirror. Straighten you hair, tie or scarf. You don’t want viewers to be distracted by a crooked tie and miss hearing your words.
• Dark clothes look best on TV. Blue shirts look better than white. Avoid checkered shirts.
• Talk clearly, in short phrases. Try not to talk too fast.
• Note whether the backdrop is appropriate.
• Talk with the reporter about the interview before it starts. Find out what the questions will be so you can prepare your response.
• Sit if possible; don’t stand.
• Look at the reporter, not into the camera.
• Remember you are representing the university. Don’t wear clothes with the insignia of another organization or university.
• Don’t repeat a reporter’s negative terms or phrasing. You don’t want that to be the clip that shows up on TV.
• If you are asked to “chat” while the camera shoots “B-roll” (non-interview footage, cutaway shots, etc.), be sure your body language and comments are appropriate.